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America This Week



Keep your finger on the pulse with the latest trends in business, culture, and more.



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America This Week: June 4, 2026

The latest trends in society and culture from The Harris Poll, straight from our CEO John Gerzema.

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America This Week: The Latest on Public Mood, May 28

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: The Latest on Public Mood, May 21

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: The Latest on Public Mood, May 14

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: The Latest on Public Mood, May 7

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: The Latest on Public Mood, April 29

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: The Latest on Public Mood, April 23

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: The Latest on Public Mood, April 16

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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Americans Sour on Homeowning as GLP-1s Grow

This week: Why Americans cool on homeownership, how employer coverage could expand GLP-1s, and whether the World Cup wins soccer fans.

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Future Jobs, Wealth Beyond Money, and Living-Room Creators

This week: The jobs of the future, why wealth means more than money, and the rise of creators working from the living room.

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Watch Parties, Snail Mail, and Wellness Travel

This week: Why watch parties beat dinner parties, the surprising return of snail mail, and the boom in wellness travel.

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Science, Tariff Tensions, and Tracking Gen Z's Path

This week: How Americans value science, rising tariff tensions, and what tracking reveals about Gen Z's lives after high school.

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TikTok's Time, English Goes Global, and Hispanic Voters

This week: Whether time favors TikTok, how AI helps English spread, and why Hispanic voters choose issues over parties.

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Sports Betting, GEO Explained, and Healthcare Access

This week: Is sports betting the new cigarettes, GEO explained simply, and why only half of Americans can access affordable care.

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Dating-App Detox, Childcare, and Self-Taught Skills

This week: The rise of the dating-app detox, how childcare drives productivity, and why FOBO fuels the self-taught skills boom.

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Astrology for Careers, AI Pressure, and Costly Pets

This week: Why people turn to astrology for career advice, the heat CIOs feel on AI, and how pets now rival kids in cost.

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The Opt Out Economy, Good Credit Gets a Second Date, and Surprising Differences in Generational Views on Fiscal Health

The latest trends in society and culture from The Harris Poll Good morning from Philadelphia, where I’m down at Wharton today, looking forward to teaching a class. One Interesting Number: 81. Posting a new beau on your social media shows you’re getting serious with Gen Z, believing the act indicates commitment (81%). But be wary […]

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AI-Proof Careers, Gen Z Exits, and Money Secrets

This week: Why blue-collar work looks AI-proof, Gen Z's 'it's not you, it's me' moment, and why most couples hide their finances.

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GLP-1s Beyond Weight Loss and AI Fatigue on TV

This week: GLP-1s reach past weight loss, viewers want AI off their screens, and why leaders rarely ask for honest feedback.

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Davos Warnings, Niche Book Fans, and Adult Plushies

This week: The business warnings out of Davos, the rise of hyper-niche book fandoms, and why adults are buying plushies in droves.

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The Attachment Economy and the Return of Connection

This week: How the attachment economy is taking shape, why finances feel fragile, and the renewed hunger for real connection.

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CES 2026: From Gadgetry to Genuine Utility

Live from the CES 2026 floor, new insight reveals how tech is shifting from flashy gadgetry toward tools people will actually use.

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2026 Trends: Experiences, Travel, and Polyworking

This week: Why people choose experiences over things, young travelers head abroad, and polyworking reshapes how we earn a living.

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The Illusion of Affluence and Kid Entrepreneurs

This week: Why affluence often feels like illusion, how kids start businesses to outpace AI, and the case for celebrating small wins.

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AI Takes over Holiday Shopping Amid Billionaire Backlash

This week: AI reshapes holiday shopping, billionaire backlash builds, and Gen Z's dream trip is wherever their boss sends them.

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Gen Z Flees AI for Blue-Collar Jobs

This week: Why Gen Z is choosing blue-collar work over AI roles, women's pro baseball arrives, and how young people pick health plans.

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Climate Messaging, Job Anxiety, and Weird Marketing

This week: Why climate messaging needs a refresh, how job anxiety became the new inflation, and the strange ads that actually work.

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Algorithm-Gaming Brands and Why Cash Feels Cringe

This week: The brands cheating the algorithm, why cash now feels cringe, and the reason most millionaires don't feel rich.

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C-suite Women, Upskilling, and AI's Image Problem

This week: Why C-suite women hold more ambition, where workers are upskilling, and AI's deepening public image problem.

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Gen Z Voters, Soaring AI Adoption, and Shaky IRAs

This week: meet America's loud next voters, watch Gen Z's AI use climb, and see why retirement savings feel the squeeze.

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High prices, AI hallucinations, and your 401(k)

This week: the midterms meet inflation, AI errors get costly, and private assets push their way into American retirement accounts.

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Off vibes, Gen Z betting, and what brings workers back

This week: why the mood feels strange, how Gen Z views sports betting, and the office change that would pull employees back in.

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Etsy witches, grocery ragers, and K-pop demon hunters

This week: the trends shaping modern culture, from Etsy spellcraft to viral fandoms, plus the one number marketers should watch.

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Graduate job gap, the kidult boom, and idle analysts

This week: why new grads can't find work, how the kidult market is exploding, and what happens when analysts stop analyzing.

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Snack-aisle tourists, visual brands, and mentorship

This week: why shoppers browse snacks like sightseers, how brands go visual, and what makes the best companies magnets for mentors.

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AI's generation gap, living-room families, and debt

This week: the widening AI divide between generations, Gen Z's side-hustle drive, and the rising tide of American debt.

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Gen Z's '90s revival and a crisis of trust in leaders

This week: why Gen Z is all in on the '90s, the trust gap with leaders, nature as the new calm, and slow hiring.

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Gen Z sobriety, AI emails, and working forever

This week: why Gen Z is drinking less, the case against AI-written emails, gaming's AI embrace, and who expects to never retire.

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Leader reputations slip as AI reshapes finance

This week: why leaders' reputations are falling, AI's growing role in financial planning, cooling hiring, and recession-proof giving.

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Kids on phones, Gen Z trades, and EQ against AI

This week: why kids reach for phones when they can't go outside, Gen Z's trade-school pull, and parents betting on emotional skills.

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Zombie 529s, CEOs on AI, and Gen Z's career pivot

This week: the rise of dormant 529 plans, what CEOs really think about AI, Gen Z's exit from office jobs, and healthcare's safety gap.

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Price-gouging anger, lost vacations, and crypto laggards

This week: why Americans want price-gougers held to account, the vacation that never happened, eroding trust in experts, and crypto holdouts.

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Dating apps for finances, tariffs, and sleep

This week: why people vet partners' money habits, how tariffs hit back-to-school shoppers, sleep and marriage, and the case for a health proxy.

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HR bets on skills as women recession-prep

This week: hiring shifts toward skills, women brace for a downturn, how homes sell now, and signs of a summer travel rebound.

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The AI boss lag, coping by scrolling, and peak pet love

The AI boss lag, coping by scrolling, and peak pet love

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Women track the economy as side hustles climb

This week: why women are more tuned in to the economy, shoppers stockpile, time weighs on our minds, and most workers add a side hustle.

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Trade schools, soda's age gap, and the literacy alarm

This week: whether trade schools are AI-proof, soda's generation divide, falling literacy, and the brain drain reshaping the workforce.

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Chatbots for youth mental health and spending slumps

This week: can chatbots help young people's mental health, why consumer spending is cooling, the AI talent hunt, and homeownership hangups.

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Prices over politics as tariff tensions linger

This week: why price beats politics for shoppers, whether tariff tensions ease, AI's slowdown, and if sameness is killing luxury brands.

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Shrinking budgets, digital fatigue, and parenting stress

This week: families feel the squeeze, brands grow on digital fatigue, health insurance needs abroad, and the strain of modern parenting.

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AI meets diplomas as Americans delay retirement

This week: AI reshapes degrees, why people push off retirement, the childcare crunch, and CPAs warning that spending is slowing.

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America This Week: the latest on public mood, wave 268

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: the latest on public mood, wave 267

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: the latest on public mood, wave 266

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: the latest on public mood, wave 265

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: the latest on public mood, wave 264

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: the latest on public mood, wave 263

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: The Latest on Public Mood, Wave 262

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: The Latest on Public Mood, Wave 261

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: The Latest on Public Mood, Wave 260

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: The Latest on Public Mood, Wave 259

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: The Latest on Public Mood, Wave 258

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: The Latest on Public Mood, Wave 257

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

Article 4 min Read

America This Week: The Latest on Public Mood, Wave 256

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: The Latest on Public Mood, Wave 255

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: The Latest on Public Mood, Wave 254

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: The Latest on Public Mood, Wave 253

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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America This Week: The Latest on Public Mood, Wave 251

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

Article 4 min Read

America This Week: The Latest on Public Mood, Wave 250

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

Article 4 min Read

America This Week: The Latest on Public Mood, Wave 249

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

Article 4 min Read

America This Week: The Latest on Public Mood, Wave 247

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

Article 5 min Read

America This Week: The Latest on Public Mood, Wave 246

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

Article 4 min Read

America This Week: The Latest on Public Mood, Wave 245

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

Article 4 min Read

America This Week: The Latest on Public Mood, Wave 244

Our weekly read on American attitudes covers the economy, politics, and culture, tracking how public sentiment is shifting right now.

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