Financial Services

A look at how Americans are saving, spending, and investing in today’s economy.

With pandemic-driven economic disruptions, soaring inflation, and a growing interest in cryptocurrencies, America’s economic landscape is in flux.

Discover how consumers feel about the current state of the US economy, and how this sentiment influences financial decisions. Using data, we dig into the current financial trends, and explain what they could signal for the future of the American consumer.

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Current Trends in Financial Services

How we spend, save, and invest reflects our personal goals and values. Beyond each individual’s financial priorities, technological advancements and larger cultural changes influence saving and spending tendencies. While consumers aim for financial stability, the way they pursue this objective continues to evolve.

Here, we provide a data-driven snapshot into the world of financial services to help brands and companies prepare for future consumer expectations. We measure consumer sentiment towards key trends including the rise in personal finance apps and digital wallets.

Read Our Financial Services Snapshot

Featured Financial Services Insights

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Financial Services Articles & Insights

In The News

Gen Z: Many stuck in 'parent trap,' needing financial help from Mom and Dad, survey finds

Brief 2 min Read

A title sponsorship sparks interest in Wells Fargo

In The News

How McDonald's became the villain of the inflation story

In The News

Inflation blame game: Who Republicans, Democrats say is driving high prices

In The News

Axios AM Newsletter - 1 big thing: Inflation blame game

In The News

Significant number of Chicagoans see the homeownership path to the American Dream as being out of reach

In The News

Companies ride a red wave ahead of election

In The News

Price increases take a bite out of companies' reputation

In The News

Southerners spend the least on streaming services

In The News

Americans Are Racking Up 'Phantom Debt' That Wall Street Can't Track

In The News

Most Americans believe it will take over two decades to pay off their student loans

In The News

US Businesses Are Way More Optimistic Than Consumers, Poll Finds

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