Brief • 4 min Read
With pandemic-driven economic disruptions, soaring inflation, and a growing interest in cryptocurrencies, America’s economic landscape is in flux.
Discover how consumers feel about the current state of the US economy, and how this sentiment influences financial decisions. Using data, we dig into the current financial trends, and explain what they could signal for the future of the American consumer.
Current Trends in Financial Services
Acquiring wealth and protecting personal financial security drive consumer decisions. While these goals remain constant across generations, how consumers pursue this end, and who they trust with their money, constantly evolves. As economic trends change, consumer beliefs and actions also adjust.
Here, we provide a data-driven snapshot into the financial services world to help brands and companies prepare for future consumer expectations. We measure consumer sentiment towards key trends including digital-only banks, credit card perks, and peer-to-peer (P2P) payment systems.
Featured Financial Services Insights
Brief • 2 min Read
Peer-to-Peer (P2P) Payment Systems Continue to Gather Steam
Brief • 3 min Read
Personal independence behind declining birth rates
Brief • 3 min Read
Americans feel they’re worse off financially than their parents’ generation
Brief • 2 min Read
Americans value neighborhood independence, welcome more affordable housing construction
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Financial Services Articles & Insights
Brief • 2 min Read
Nine in 10 graduating students believe their college education will enable them to achieve the lifestyle they want
In The News
Work Shift: Why Purpose-Driven Jobs Pay Less
In The News
Love And Money: Should You Protect Your Assets Before Marriage?
Brief • 3 min Read
Most Americans support regulating generative AI
Brief • 3 min Read
Safety and affordability top-of-mind for Chicagoans ahead of mayoral inauguration
In The News
Capitalism's Crisis Of Perception
In The News
People are "cash-stuffing" to manage their spending as the cost-of-living crisis bites
In The News
A new survey might be the first indication that economic woes are casting clouds over the push for climate action
In The News
34% of workers say they'd post how much money they make online - Gen Z and millennials are even more eager
In The News
Millennial homeowners finally outnumber renters. But they still aren't catching up to baby boomers
In The News
Americans are over the endless anxiety loop. Only the rich, remote workers, and Gen Zers really care about the banking crisis, according to The Harris Poll
In The News