Financial Services

A look at how Americans are saving, spending, and investing in today’s economy.

With pandemic-driven economic disruptions, soaring inflation, and a growing interest in cryptocurrencies, America’s economic landscape is in flux.

Discover how consumers feel about the current state of the US economy, and how this sentiment influences financial decisions. Using data, we dig into the current financial trends, and explain what they could signal for the future of the American consumer.

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Current Trends in Financial Services

Acquiring wealth and protecting personal financial security drive consumer decisions. While these goals remain constant across generations, how consumers pursue this end, and who they trust with their money, constantly evolves. As economic trends change, consumer beliefs and actions also adjust.

Here, we provide a data-driven snapshot into the financial services world to help brands and companies prepare for future consumer expectations. We measure consumer sentiment towards key trends including digital-only banks, credit card perks, and peer-to-peer (P2P) payment systems.

Read Our Financial Services Snapshot

Featured Financial Services Insights

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Financial Services Articles & Insights

Brief 1 min Read

Harris Poll/Guardian Poll: Americans Don't Believe The Good Economic News

In The News

US wage growth is finally outpacing inflation. Many Americans aren't feeling it.

In The News

Nearly Half of All Young Adults Live With Mom and Dad - and They Like It

In The News

US economy going strong under Biden - Americans don't believe it

In The News

Save, splurge, (don't) stress: How Gen Z is putting their spin on personal finances

In The News

Most Americans worry that Social Security will be drained in their lifetime. And Gen Z thinks they'll never see their investment

In The News

67% of Americans Favor Paying For College Athletes: Sportico/Harris Poll

Brief 1 min Read

AI Nation: Exploring Comfort With AI Applications

In The News

How much do you need to be financially secure? Americans now cite a surprisingly high salary

In The News

A Frustrated Middle Class Wants More Than Promises in 2024

In The News

The US Middle Class's Economic Anxiety Will Decide the 2024 Election

In The News

Organized Labor Is Having a Moment. Americans' Views Are Complicated.

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