New Harris Poll report shows brands resonate with consumers through partnerships and user-generated content By Mike Juang | Ad Age | May 10, 2021 TikTok is many things to many people: a fast-grow
Ad Age-Harris Poll offers insights for marketers searching for the right approach By Adrianne Pasquarelli | Ad Age | May 6, 2021 After a year in which the pandemic wreaked havoc on millions of fa
By Alesandra Dubin | Business Insider | May 4, 2021 Since the CDC issued relaxed guidance for domestic travelamid the vaccine rollout, Americans have gotten busy planning vacations. In fact, 52%
Marketers don’t need to be loud, political or provocative to build up goodwill and trust By Will Johnson | Ad Age | May 5, 2021 With COVID-19 in decline across much of the country, consumer opt
Consumers are worried about having personal data collected, but aren't taking measures to stop it By Mike Juang | Ad Age | May 4, 2021 Apple's system update has kept the ad world on edge as iOS 1