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Fast Company and The Harris Poll Announce Partnership for Exclusive Polling

COVID-19 Re-Shaping Healthcare Attitudes in America

Exclusive: 16% of parents haven’t vaccinated their kids due to COVID-19

Clorox, Hershey, Amazon, Publix, General Mills Top ‘AXIOS-Harris Poll 100’ With...

Axios Harris Poll 100: Corporate Trust Soars During the Pandemic

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Three-quarters (72%) of Americans say they invest in companies whose values they admire. And nearly three-fifths (58%) say they will boycott brands that don’t stand for racial equality. Read more on the @[email protected] 100 here: https://theharrispoll.com/axios-harrispoll-100/

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This is the year of servant leadership and speaking with clarity, authority and accountability above the confusion and cacophony as society grapples for any semblance of stability, direction, and leadership. More from the @[email protected] 100 here: https://theharrispoll.com/axios-harrispoll-100/

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The Harris Poll

Fast Company and The Harris Poll Announce Partnership for Exclusive Polling

NEW YORK, August 4, 2020 — Fast Company and The Harris Poll have formed an exclusive partnership to conduct ongoing surveys to deepen Fast Company’s coverage of tech, work life, design, innovation

NEW YORK, August 4, 2020 — Fast Company and The Harris Poll have formed an exclusive partnership to conduct ongoing surveys to deepen Fast Company’s coverage of tech, work life, design, innovation, and the big ideas that are changing the world.

Working with Fast Company editors, researchers at The Harris Poll will poll a representative sample of American adults on of-the-moment developments to provide research and greater insights to the 16 million+ people who come to Fast Company every month.

Results of a new Fast Company-The Harris Poll survey on vaccination rates are being published today. Among the key takeaways from the poll: 16% of parents haven’t vaccinated their kids due to the coronavirus pandemic, while 80% said they would consider keeping their kids home from school if vaccination rates were to drop.

“The world around us is noisier than ever, and we can help Fast Company’s readers sort through that clutter,” says Will Johnson, CEO of The Harris Poll. “As market research experts, we know how to collect and analyze polling data to reveal not only where we as a society are now, but where we are heading.”

"We are excited to partner with The Harris Poll to bring timely, accurate, and expertly vetted data to our readers on the issues shaping business and society," says Stephanie Mehta, editor-in-chief of Fast Company.

About The Harris Poll:

Founded in 1963 by pollster Lou Harris, The Harris Poll is one of the world’s leading public opinion, social intelligence and strategy firms. Through continuous pulsing of society in the U.S. and internationally, Harris helps clients interpret, adapt and respond to constantly changing issues. Widely recognized for its polls and insight on voter sentiment, The Harris Poll also leverages bespoke polls to advise Fortune 500 C-suites on how to meet the evolving needs and wants of their customers and other stakeholders. In 2017, The Harris Poll joined the Stagwell Group to create the largest independent data-driven digital market services firm in the U.S. The Harris Poll is run by Co-CEOs Will Johnson and John Gerzema, two veteran strategists with backgrounds in analytics and brand marketing from senior roles at WPP agencies BAV Consulting and Young & Rubicam.

About Fast Company:

Fast Company is the world’s leading business media brand, with an editorial focus on innovation in technology, leadership, world changing ideas, creativity, and design. Written for and about the most progressive business leaders, Fast Company inspires readers to think expansively, lead with purpose, embrace change, and shape the future of business. Launched in November 1995 by Alan Webber and Bill Taylor, two former Harvard Business Review editors, Fast Company magazine was founded on a single premise: A global revolution was changing business, and business was changing the world.

3 min Read

In the News COVID-19

Exclusive: 16% of parents haven’t vaccinated their kids due to COVID-19

By: ZLATI MEYER | Fast Company In a hidden consequence of the coronavirus pandemic that public health experts find alarming, 16% of parents say their children haven’t received all the vaccinat By: ZLATI MEYER | Fast Company

In a hidden consequence of the coronavirus pandemic that public health experts find alarming, 16% of parents say their children haven’t received all the vaccinations recommended by their pediatricians, because COVID-19 has made scheduling inconvenient or impossible.

The findings, from a national Harris Poll conducted exclusively for Fast Company, suggest that yet another public health crisis could be running parallel to the pandemic.

That rate of parents delaying vaccination for pandemic-related reasons tips a little higher for male respondents than female ones—19% versus 11%.

All these percentages are likely low, as the difference between what people say and what they actually do is often stark.

Before the outbreak, 64% of parents said their children got all or most of their vaccines on schedule and another 17% said the same thing, but not always on schedule, according to the Harris Poll.

Routine childhood immunizations protect against illnesses, such as polio, measles, mumps, rubella, and whooping cough.

Data from individual states and cities have also shown that COVID-19 has compromised immunization rates. For example, in California, the number of vaccines administered to children from newborns through 18 years of age plummeted by more than 40%, and New York City’s vaccination rate dropped 63%. Michigan saw its percentage of 5-month-old babies who are up-to-date on their vaccines drop from an estimated two-thirds to less than half in May, and only 53.1% of kids 19 months to 35 months in the state were fully immunized.

“It’s a potential public health crisis,” Dr. Megan Tschudy, assistant professor of pediatrics at the Johns Hopkins University School of Medicine, says of the findings. “It’s another layer of unintended consequences of COVID. There are so many levels. People are not taking care of routine things, too. It’s a concern many of us have.”

Kids’ immunizations could be behind schedule during the pandemic for any number of reasons, she explains: A fear of contracting COVID-19, concerns about overburdening the healthcare systems with well visits, shuttered doctors’ offices, lack of mass transit options to get to pediatrician appointments, Medicaid enrollment issues, school-based health center closures, families left without health insurance due to parents’ recent unemployment, and a lack of appointments at local health departments that have redeployed resources to COVID-19.

“REAL RISKS” FOR SCHOOLS

The Harris Poll survey was conducted between July 24 and 27, just as local and federal leaders began to politicize school openings.

Being behind on immunizations can conflagrate into a huge issue when too many kids heading back to classrooms in the fall aren’t fully vaccinated. According to the survey, 52% of parents said they would consider taking their sons and daughters out of school if vaccination rates drop significantly at their kids’ school. Another 26% said they definitely would take them out, while only 22% said they’d let them continue attending school.

“There are real risks to not getting vaccines over time and [with] more kids going back to school, the thought of an outbreak is something people are thinking about,” Tschudy points out. “You want to keep kids on schedule. We made a schedule for a reason.”

In May, the Centers for Disease Control and Prevention released a study showing that routine pediatric vaccinations had gone down after a national state of emergency was declared on March 13. The American Academy of Pediatrics responded by calling the trend “incredibly worrisome” and urging parents not to delay getting their kids vaccinated.

According to experts, pediatricians are working to make their offices feel safe for parents by doing more frequent deep cleans, scheduling well visits and sick visits at different times of the day, setting up tents to do vaccinations, administering vaccines in parked cars, and hosting vaccination-only days at their offices.

“Now is a great day to start over. My advice for everyone would be to call your pediatricians’ offices,” Tschudy says.

TOO “FREAKED OUT” TO GO ANYWHERE

Erin Salter, a stay-at-home mom in San Jose, California, delayed bringing her daughters, ages 4 and 6, to their pediatrician for their immunizations. Though the medical office was closed for well visits, she was also anxious about her love-to-touch-everything-and-put-items-in-their-mouths girls and COVID-19. Salter finally brought them in late July.

“I was a little freaked out to go out anywhere,” Salter says. “I was very worried they would catch it and spread it to someone who’d be more vulnerable. I’m not vulnerable from any preconditions, but I have a terrible history of catching every bug that passes through San Jose. I was convinced if I take the kids out, bad things would happen.”

What the fall will bring remains a key question, especially if the girls’ classmates aren’t immunized as recommended. For example, one of Salter’s friends has a child who was recently in the hospital. Another has three children, no childcare help, and a pediatrician who lets only two kids in the office at a time.

“I would definitely seriously consider [or] go with a full year of distance learning,” she says. “If your pediatrician is open, you should go in for your vaccines. The other viruses are also horrible. If we all don’t go in, we’re going to lose herd immunity and all these other diseases might rear their heads.”

The Fast Company-Harris Poll data found that the number of parents opposing vaccines due to concerns about health risks has increased since COVID-19 began too. Before the pandemic, it was 7%. Now it’s 9%.

“Most people are community-minded or believe in science. They support vaccinations for infectious diseases. But the minority of anti-vaxxers seems to be growing,” Harris researchers explain.

Scheduling issues also prevented 10% of grownups from getting vaccines they needed, like tetanus, flu, pneumonia, and shingles, the Harris Poll reveals. Fifty percent of people surveyed said that before the pandemic, they got all or most of the recommended shots for adults on time, while another 13% said they get all or most, but not always on schedule.

Read the full story at Fast Company.

5 min Read

The Harris Poll

Clorox, Hershey, Amazon, Publix, General Mills Top ‘AXIOS-Harris Poll 100’ With Best Reputations of...

NEW YORK (July 29, 2020) – Companies that are growing, trusted, have the best products and that responded decisively during this year’s COVID-19 crisis also have the best reputations. That’s amo

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The Harris Poll

Axios Harris Poll 100: Corporate Trust Soars During the Pandemic

By Sara Fischer | Axios How has your view of each of the following industries changed since the start of the coronavirus pandemic? The public's view of almost every industry has improved since the b

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The Harris Poll

The 2020 Axios Harris Poll 100 Reputation Rankings

By Axios This survey is the result of a partnership between Axios and Harris Poll to gauge the reputation of the most visible brands in America, based on 20 years of Harris Poll research. From the

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The Harris Poll

Harris On Demand

Fast Company and The Harris Poll Announce Partnership for Exclusive Polling

COVID-19 Re-Shaping Healthcare Attitudes in America

Exclusive: 16% of parents haven’t vaccinated their kids due to COVID-19

Clorox, Hershey, Amazon, Publix, General Mills Top ‘AXIOS-Harris Poll 100’ With...

Axios Harris Poll 100: Corporate Trust Soars During the Pandemic

THP Archives

Fast Company and The Harris Poll Announce Partnership for Exclusive Polling

Exclusive: 16% of parents haven’t vaccinated their kids due to COVID-19

“REAL RISKS” FOR SCHOOLS

TOO “FREAKED OUT” TO GO ANYWHERE

Clorox, Hershey, Amazon, Publix, General Mills Top ‘AXIOS-Harris Poll 100’ With Best Reputations of...

Axios Harris Poll 100: Corporate Trust Soars During the Pandemic

How has your view of each of the following industries changed since the start of the coronavirus pandemic?

The 2020 Axios Harris Poll 100 Reputation Rankings

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