The 2026 Axios Harris Poll 100
What Americans are really saying about corporate reputation.
Insights & News
All Insights
Stay informed with our latest reports, trending topics, and media coverage. Gain trusted strategic insights to propel your business forward.
Featured Reports
-
-
The 2026 Milken Institute-Harris Poll Listening Project
Bridging The Technology Advancement Gap: A New Consensus in the AI Era.
-
The State of Real Estate in 2026
The American Dream of homeownership is intact. The path to it is not.
-
Navigating EV Retrenchment
U.S. automakers can still justify a change in direction, but the conviction, credibility and long-term vision consumers expect are quietly…
-
Rise Of Soccer Fandom
In 2026, the World Cup is coming to North America – with matches spread across the United States, Mexico, and…
Events & Webinars
June 22–26, 2026
Cannes, France
Cannes Lions Festival of Creativity
Meet us on the Croisette at Sport Beach and beyond to discover how we turn real-time intelligence into decisive action.
July 29–30, 2026
New York, NY
Quirks NY
Join us to explore emerging methodologies and share the consumer intelligence driving strategic decisions.
Trending Topics
Explore All
Article
Trust, Relevance, and What Brands Keep Getting Wrong
What’s The Story behind the latest research? The Harris Poll helps you turn insights into strategic business impact.
Article
Axios 100: The AI Culture Wars
How Artificial Intelligence became corporate America's new reputation fault line
Article
America This Week, June 18, 2026
The latest trends in society and culture from The Harris Poll, straight from our CEO John Gerzema.
Article
America This Week: June 11, 2026
The latest trends in society and culture from The Harris Poll, straight from our CEO John Gerzema.
Article
Meet The Axios Harris Poll 100 Challengers, Childcare and Mental Health, Brands Winning With Gen Z, The Rise of Crypto
What’s The Story behind the latest research? The Harris Poll helps you turn insights into strategic business impact.
In The News
-
These brands deserted Pride Month. It could cost them.
Harris Poll data on how LGBTQ+ inclusion shapes consumer trust and loyalty.
-
The Hidden Tax On Enterprise AI: 1 In 5 Workers Lose A Full Day Every Week
Findings from a recent Harris Poll/Workday survey.
-
Axios Harris Poll 100: GOP Embraces AI Over Dems
Findings from the 2026 Axios Harris Poll 100 corporate reputation rankings.
-
The 2026 Axios Harris Poll 100 Reputation Rankings
Since 2019, Axios and The Harris Poll have partnered to gauge corporate reputation.
-
6 in 10 Workers Say They Have a Toxic Boss, Study Finds
Findings from The Harris Poll's Toxic Boss survey.
-
Harris Poll: Younger Consumers Question EV Rollbacks
What is American sentiment on electric vehicle rollbacks by automakers?
-
20 Brands Catching Millennials’ Attention Right Now
The latest Ad Age-The Harris Poll millennial brand tracker rankings for Q1 2026.
-
These Couples Wanted to Have Children. Rising Costs Are Stopping Them.
Many couples who once imagined larger families are scaling back or remaining childfree.
-
More than 60% of Americans using AI tools for medical information: survey
Latest findings from a new Merck Manuals - The Harris Poll survey.
