In The News
News & Events
20 Brands Catching Gen Z's Attention Right Now
Erika Wheless • Ad Age • November 5, 2024
At The Harris Poll we believe public opinions should be accessible to all.
This is why we share the latest in public polling with the media at no charge, so that our insights can help influence policy and drive change. Explore how local and national outlets are using our data in their latest articles.
We know not everyone enjoys poring over spreadsheets, which is why we hold events to discuss our methods and findings. We hope you’ll join us at an upcoming event or explore our archive.
Featured News
In The News
40% of job seekers say they haven't had a single job interview this year
In The News
Will Johnson: Chicagoans' holiday spirit is alive and well, a new poll shows
In The News
Politics and family feel more fraught this Thanksgiving. Data shows they are. | Opinion
In The News
The Rise Of DINKs: How Dual-Income Couples Are Shaping Spending Habits
Mattel's Porn Mistake Bothers Gen Z More Than Others - How 'Wicked' Packaging Errors Is Affecting Consumers
The American Dream failed millennials and Gen Zers - even DINKS earning over $100,000 say they can't afford kids
America's new 1%: Gen Z and Millennial DINKS spending big on vacations and takeout, survey finds
Everybody hates annoying digital ads: Should tech companies or advertisers take the blame?
The soft skills crisis: 1 in 4 execs wouldn't even think of hiring an entry-level Gen Z grad
More than 3 in 5 Americans won't tip if they order standing up
Keep your finger on the pulse with the latest trends in business, culture, and more.