Brief • 3 min Read
With the development of vaccines, and the removal of travel restrictions, many people are ready to recapture some elements of their previous “norm.”
How does this complex industry address the tension between a growing desire to reconnect with friends and family with concerns around health and safety? How will increased delays, staffing shortages, and other new realities impact the experience and sentiment of travelers?

Current Trends in Travel
Travel was one of the hardest hit industries by the COVID-19 pandemic. Cruise liners were docked, airplanes flew at reduced capacity, and hotels engineered new ways of interacting with guests. Now, as countries reopen their borders and lift travel restrictions, the hospitality industry is re-emerging, but with some changes.
Here, we provide a data-driven snapshot into the world of travel and hospitality to help brands and companies prepare for future consumer expectations. We measure consumer sentiment towards key trends including destination work, lodging priorities, and Booking.com’s surge in traffic.
Featured Travel Insights
Brief • 2 min Read
Hotels.com benefits from post-COVID travel surge
In The News
Civil rights groups warn travelers away from Florida
In The News
Southwest's Brand Damage Persists, Poll Finds - Here's What The Airline Should Do Next
Brief • 2 min Read
Booking.com’s usage soars in June as travelers give in to wanderlust
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We dive into even more subjects in our one-off briefs and in-depth reports.
Travel Articles & Insights
Brief • 3 min Read
Do travel brands need a TikTok account?
Brief • 2 min Read
Hotels.com benefits from post-COVID travel surge
In The News
Civil rights groups warn travelers away from Florida
In The News
Southwest's Brand Damage Persists, Poll Finds - Here's What The Airline Should Do Next
In The News
Americans prefer to hit the road than buy a lot of stuff this holiday season
In The News
COVID-19 Is Still Upending Holiday Plans - and Inspiring Some Families to Make New Ones
Case Study • 1 min Read
Tripadvisor Case Study
Brief • 3 min Read
Hawaiian Airlines soars to the top with exciting technological foresight
Brief • 2 min Read
Booking.com’s usage soars in June as travelers give in to wanderlust
In The News
Will Johnson: Could this be Chicago's comeback summer?
Brief • 3 min Read
Are Americans returning to summer tourism?
In The News