In The News
Inclusive Insights: LGBTQIA+
A multi-dimensional series of research reports centered around the queer community.
We surveyed 1,110 adults in the U.S. to explore their attitudes and perspectives on workplace, relationship with brands, living environment, advocacy on rights, as well as their social life and relationship with the community.
LGBTQIA+ & Work
This report examines intricacies related to the workplace, including the number of queer people that openly embrace their LGBTQIA+ identity, workplace inclusiveness related to policies, benefits, and resources, as well as a deeper examination of Pride Month efforts.
LGBTQIA+ & Brands
This report focuses on brand expectations, including what makes a brand an authentic LGBTQIA+ ally, as opposed to being performative, examining brand loyalty, how queer community learns about brands, as well as identifying opportunities to feature more inclusive marketing.
LGBTQIA+ & Advocacy
This report explores the LGBTQIA+ community’s perspectives on advocacy, encompassing aspects such as activism, political engagement, concerns regarding current rights and pending legislation, as well as their views on the future direction of the community’s rights.
Get in touch
Learn how our services can transform your brand and marketing strategy.
Featured Insights
In The News
Biden's Commerce Chief Walks a Tightrope in China
In The News
Opinion | Joe Biden: We must keep marching toward Dr. King's dream
Brief • 3 min Read
How Parents View Their Children's Mental Health
In The News
Brands, you're doing Pride allyship wrong
Brief • 3 min Read
LGBTQ community finds connection through online dating apps
In The News
Corporate America's commitment to Pride Month under scrutiny
In The News
What Brands Can Learn From Gen Z's Environmental Awakening
In The News
Harris Poll: Businesses are better at raising awareness of social issues than fixing them
Brief • 6 min Read
State of Inequity 2023: Envisioning a Post-Pandemic Workplace
In The News
Women of color are leaving the workforce and vanishing from unemployment statistics
Brief • 3 min Read