NEW YORK, August 4, 2020 — Fast Company and The Harris Poll have formed an exclusive partnership to conduct ongoing surveys to deepen Fast Company’s coverage of tech, work life, design, innovation, and the big ideas that are changing the world.
Working with Fast Company editors, researchers at The Harris Poll will poll a representative sample of American adults on of-the-moment developments to provide research and greater insights to the 16 million+ people who come to Fast Company every month.
Results of a new Fast Company-The Harris Poll survey on vaccination rates are being published today. Among the key takeaways from the poll: 16% of parents haven’t vaccinated their kids due to the coronavirus pandemic, while 80% said they would consider keeping their kids home from school if vaccination rates were to drop.
“The world around us is noisier than ever, and we can help Fast Company’s readers sort through that clutter,” says Will Johnson, CEO of The Harris Poll. “As market research experts, we know how to collect and analyze polling data to reveal not only where we as a society are now, but where we are heading.”
“We are excited to partner with The Harris Poll to bring timely, accurate, and expertly vetted data to our readers on the issues shaping business and society,” says Stephanie Mehta, editor-in-chief of Fast Company.
About The Harris Poll:
Founded in 1963 by pollster Lou Harris, The Harris Poll is one of the world’s leading public opinion, social intelligence and strategy firms. Through continuous pulsing of society in the U.S. and internationally, Harris helps clients interpret, adapt and respond to constantly changing issues. Widely recognized for its polls and insight on voter sentiment, The Harris Poll also leverages bespoke polls to advise Fortune 500 C-suites on how to meet the evolving needs and wants of their customers and other stakeholders. In 2017, The Harris Poll joined the Stagwell Group to create the largest independent data-driven digital market services firm in the U.S. The Harris Poll is run by Co-CEOs Will Johnson and John Gerzema, two veteran strategists with backgrounds in analytics and brand marketing from senior roles at WPP agencies BAV Consulting and Young & Rubicam.
About Fast Company:
Fast Company is the world’s leading business media brand, with an editorial focus on innovation in technology, leadership, world changing ideas, creativity, and design. Written for and about the most progressive business leaders, Fast Company inspires readers to think expansively, lead with purpose, embrace change, and shape the future of business. Launched in November 1995 by Alan Webber and Bill Taylor, two former Harvard Business Review editors, Fast Company magazine was founded on a single premise: A global revolution was changing business, and business was changing the world.