New Research From NARAL & The Harris Poll Suggests Companies Should Stand Up For Women’s Reproductive Freedom

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On April 23rd, The Harris Poll and NARAL released a new report that explores employee and consumer attitudes about reproductive freedom, with a focus on the role businesses should play. The report, Stand Up and Stand Out: The Business Case for Reproductive Rights, suggests that by taking action to protect reproductive freedom, companies can stand out to employees and consumers while truly moving the needle on women’s equality in the workplace.

Women’s equality in the workplace is one of the most important issues of our time. But women’s reproductive freedom, an important aspect of their overall empowerment, is often missing from the conversation. Stand Up and Stand Out shows that consumers and employees want to see this change. Survey respondents overwhelmingly agree that women’s empowerment is tied to their reproductive freedom, which includes the ability to access birth control and abortion care, to go to work and not face discrimination when pregnant, and to have paid family leave to care for a new child.

“We know that the foundation of women’s professional success and economic empowerment is their ability to decide if, when and how to have a family. Those rights are currently under attack across the country,” said Ilyse Hogue, President of NARAL. “The business community—which has been instrumental in advancing women’s rights and protecting human rights—has a real and urgent opportunity to lead on reproductive freedom. As this research shows, it’s not just the right thing to do—it’s the smart thing to do.”

You can view more details about the study, explore the findings and access additional resources here. Learn more about Naral here.