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The #MeToo movement—which led to the resignations of several high-profile men in entertainment, business, politics and journalism—highlighted the mistreatment of women in the American workplace and beyond. In fact,...
Social Security provides critical income for many American women. In fact, 62 percent of women say Social Security will be their primary source of retirement income. So it's no...
By Mary Ellen Holden | MediaVillage | The convergence of demographic trends, business outcomes and new research strongly suggests that female leadership is good business.  The dominance of Millennials and the rapid growth of...

The Summer Olympics are wrapping up this weekend! Next week we will release our findings on brand/ad performance during the Games and what to expect heading into the Paralympics. In the meantime, check out our early findings: https://bit.ly/3Acly1M

As Delta variant cases of COVID continue to surge, it is now one of Americans’ top fears with three-quarters (76%) saying they are very or somewhat concerned about the strain. More from our weekly #COVID19 tracker: https://bit.ly/3lr8PEt

Did you see our TikTok Report? It was featured today in @adage: Everything you need to know about TikTok advertising https://bit.ly/2WMyux7

Americans Search For Answers To Mass Shootings

Following the recent school shooting in Parkland, Florida, that left 17 dead and more than 15 injured, America is battling with what many perceive...

How Women Are Rethinking the Tattoo Parlor

By Laura Neilson | The New York Times | Chic décor and a comfy lounge are more suggestive of a day spa than a tattoo...

In2Summit: ‘Our Entire Business Is Built On Human Emotion’

By Diana Marszalek | Holmes Report Blog | Despite the hype surrounding the benefits of data, making emotion the heart of your story is still the...

Americans pick convenience over sustainability on e-commerce

By Erica Pandey | Axios | July 26, 2021 Americans are increasingly convinced that retailers should do business more sustainably, but they're not willing to give up cheap and speedy shipping. Driving the news: Two-thirds of Millennials...

Everything You Need to Know About TikTok Advertising

How TikTok is changing the way brands think about creators, e-commerce, and hiring By Erika Wheless | Ad Age | Aug 2, 2021 After a year of quarantine boredom spurring people to download “that dance app,” TikTok...

More than 50% of people say an emergency fund is a higher financial priority...

By Carmen Reinicke | CNBC | July 29, 2021 The coronavirus pandemic changed a lot of things for Americans, including work, family life and more. It also made many reconsider their personal finances. Now, as the health...

Americans are afraid their vaccine passports could get hacked

Some are calling for broad digital privacy legislation to ensure health information is kept safe. By RUTH READER | Fast Company | July 29, 2021 Efforts to get Americans to adopt digital vaccine proof have been slow....

Do I have to go back to work? Delta variant of coronavirus breeds concerns

By Nathan Bomey | USA Today | July 29, 2021 Ready, set, stop. America's long-awaited return to working from the office – at least part of the time – was all set to begin in the...