Case Study • 1 min Read
Reputation In Crisis:
Rebuilding Brand Equity After Negative Press
To illustrate the value of brand tracking, we followed Instagram’s journey through a brand crisis. In September 2021, parent company Facebook’s internal research was leaked, leading many to question Instagram’s safety for young users. What was Instagram’s response, and their path to reputational recovery? Download our brand tracking case study to find out!
Subscribe for more Insights
Subscribe to our newsletter for the latest trends in business, politics, culture, and more.
Download the case study
Related Content