Briefs, Case Studies, and News


Keep your finger on the pulse with the latest trends in business, culture, and more.

Psychedelics Meet Up With Virtual Reality at South by Southwest

POV: Improving workplace diversity with AI is a tough balancing act

Don't Let Remote Work Derail Your Career: 3 Ways To Enhance Visibility

Brief 3 min Read

What's Missing in the Conversation About Generative AI and Jobs

Generative AI - How Marketers Should Navigate Consumer Distrust

AI Tools Raise Safety Concerns For Most Consumers

The Importance Of Brand Management In The World Of E-Commerce

Zillow CEO: Traditional offices are as outdated as typewriters. Employers need to adapt.

Survey Said: Ten Polls That Generated The Most Interest In 2022

Twitter and TikTok get all the attention. Polling shows few US adults use them.

How can Big Tech help us? Start by providing better customer service

New poll: The era of the ICE vehicle is ending. What comes next?

The 5 technologies reshaping the next decade of mobility

Brief 3 min Read

Gen Z embraces Lenovo's innovation and sustainability

Half of Twitter users wouldn't pay to use the site, survey shows

These 5 charts show what US city residents think about smart city tech

Having too many HR platforms can create confusion, survey says

Four Under-The-Radar Ways To Elevate CX Using Digitalization

Operator please: Customers still prefer talking to people over automated customer experience tech

Why Artificial Intelligence Isn't Further Along

Factors Tech Firms Must Consider To Enhance Payment Options

84% of parents learned more about their kids' education during COVID pandemic, survey says

Brief 1 min Read

2022 Advanced Automotive Technologies Report

How The Find My App Became an Accidental Friendship Fixture

Twitter Users Support The Platform And Ads Amid Elon Musk Battle

Brief 2 min Read

Are Location Sharing Features More Than a Convenient Tool?

Why business communications in 2022 don't have to be problematic

You're probably spending too much time 'Slack-splaining'

Brief 1 min Read

Evaluating Sample Suppliers in the Digital Age

Brief 4 min Read

Fitbit’s product developments spark consumer enthusiasm for the brand

Brief 3 min Read

During uncertainty, home security systems gain steam

Brief 2 min Read

Electronic Arts Grows in Gen Z’s Estimation

Case Study 1 min Read

Nintendo Case Study

Brief 3 min Read

The Future of Marketing With NFTs

How Businesses Can Use Data To Identify Supply Chain Disruptions

Tech firms' big trust gap

Brief 3 min Read

Spotify’s push for personalization delights users

What's fueling the growing EV interest among drivers

Case Study 1 min Read

Instagram Case Study

Brief 2 min Read

Waze Increases Brand Equity by Delighting App Users

Brief 3 min Read

TikTok: A giant among the social media giants

TikTok and Meta vie for user engagement and brand growth.

Brief 3 min Read

Hyundai Captures Gen Z's Interest Through the Metaverse

Brief 2 min Read

Painful Pandemic: Medtronic Harris Poll Pain Study

Brief 1 min Read

The NFT Consumer

Brief 1 min Read

Social Listening in the Metaverse

Brief 1 min Read

Diversity and Inclusion in the Metaverse

Brief 1 min Read

AR and VR in the Metaverse

Brief 4 min Read

Tech Industry and Climate Change Link Concerns Americans

How To Help Employees Feel Comfortable In A Hybrid Environment

Brief 6 min Read

A Growing Number of U.S. Adults Invest in Cryptocurrency Despite Risks

A new poll shows more consumers are thinking about trading crypto

Apps: They Help Manage Health Conditions, But Few Use Them, Poll Finds

Most Consumers Worry The Metaverse May Lead Them To Lose Touch With Reality

Women, people of color happier working from home

Tech Talk with The Harris Poll CEO Will Johnson

How Small and Medium-Sized Businesses Can Build Lasting Relationships In The Last Mile

Brief 4 min Read

Americans Are Interested in AR, VR, and the Metaverse

Brands Are Overconfident With Their Privacy Approach

Wall Street hopes young people will drive a metaverse boom - but only 38% of Gen Zs think it's the next big thing

AI Adoption Skyrocketed Over The Last 18 Months

These startups are creating NFTs and digital swag for the metaverse middle class

3 Ways NFTs Can Create Consumer Value

Brief 1 min Read

Consumer interest in "Connected Cars" is rising slowly but ongoing concern over privacy and the threat of cyber-attacks hamper greater demand

In a patch of Arizona, everyone knows Waymo. But few use it.

The technology upside from the coronavirus pandemic

Americans are afraid their vaccine passports could get hacked

Survey: US consumers prefer AR/VR hardware from Apple and Google over Facebook

Zoom Apps: How the video conferencing experience is changing


Technological Innovation Drives Future Sales Growth

Walmart tests all-self-checkout supercenter store in Texas

Poll: US adults are mixed on AR/VR in the workplace

Exclusive: Nearly one quarter of Americans have used a VR or AR headset

Energy Must Transition To Intelligent Systems To Lead The Way To The Future

New poll shows Boomers use far less shopping tech, and don't want any more

Exclusive: Americans don’t want more tech in their shopping experience

Tech Is Enabling These 5 Shopper Trends. Is Retail Ready?

Banks Like Citi and Chase Get a Digital Makeover as Branches Disappear

Brief 3 min Read

Brick-and-Mortar Banks Still Play Critical Role in Post-Pandemic America

Remote work made digital nomads possible. The pandemic made them essential

The oldest millennials may be turning 40, but they're still keeping up with the latest tech

Brief 3 min Read

Consumers Remain Wary of Data Collection, But Opt-in Features Help

Apple iOS 14.5 Users Might Be More Amenable To Being Tracked By Brands: Ad Age-Harris Poll

Consumers Are Split on What Media Platforms Should Do With Their Data


Are NFTs The New Must-Have Collector's Item?

Morning Brew: Some Personal News…

Brief 4 min Read

Autonomous Vehicles Drive Interest Among Consumers

Self-driving technology is especially popular among young adults, tech enthusiasts, and parents.

Streaming Prevails For Gen Z As Boomers Sustain Linear TV Dominance: Data Viz

What Marketers Should Watch for at the All-Virtual CES 2021

The State of Data, December 2020

Most people would be happy to never shake your hand again

Survey: Americans think Big Tech isn't so bad after all

Most Americans Object to Government Tracking of Their Activities Through Cellphones

We Could Get Used To This: Americans Embrace Remote Work, per Exclusive Morning Brew Polling

Scoop: Polls show support for tech antitrust action

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