Learn more about current consumer trends in the food and beverage industry including mock-alcoholic beverage and caffeine consumption. Discover which brands hold the highest brand equity scores, and which are seeing the greatest growth.
The foods and beverages we consume reflect our cultures, priorities, preferences, and goals. What we consume changes throughout our lives as we gain new perspectives and adjust how we want to fuel our bodies. Companies work hard to meet consumer preferences as they take hold, and to develop the next “must have” items.
Here, we provide a data-driven snapshot into the world of food and beverages to help brands and companies prepare for future consumer expectations. We measure consumer sentiment towards key trends including the rise in mockalcoholic beverages and perceptions around caffeine consumption.
Fill in this form to read the full report and better understand Americans’ attitudes and behaviors towards the food and beverage industries.
The act of eating and drinking extends beyond necessity and is influenced by culture, values, curiosity, health, celebration, and delight. Food and beverage companies are constantly innovating to align with evolving consumer tastes, habits, and interests to develop the next big thing.
Here, we provide a data-driven snapshot into the world of food and beverages to help brands and companies prepare for future consumer expectations. We measure consumer sentiment towards key trends including CBD-infused products, plant-based alternatives, and leading vodka brands.
Fill in this form to read the full report and better understand Americans’ attitudes and behaviors towards the food and beverage industries.
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