Brief • 3 min Read
Harnessing the Power of Fandom
To illustrate the value of brand tracking, we evaluated how Amazon Prime Video’s purchase to stream the NFL’s Thursday Night Football (TNF) impacted their brand equity. Was their multi-billion dollar investment worth the price tag? Download our brand tracking case study to find out!
Subscribe for more Insights
Subscribe to our newsletter for the latest trends in business, politics, culture, and more.