Briefs, Case Studies, and News

Personal Wellness



Keep your finger on the pulse with the latest trends in business, culture, and more.



COVID is negatively impacting Americans' mental health, reveals Elmo-inspired survey

What Elmo - and his human friends - learned by asking Americans about their mental health

Brief 2 min Read

Bold e.l.f. Cosmetics campaign boosts brand familiarity among women

The Numbers Don't Lie. Get Off Your Phone | Opinion

Brief 4 min Read

How Americans assess the impact of smartphones and social media on their health

Brief 4 min Read

Examining Americans' Shower Habits

Brief 2 min Read

Planet Fitness benefits from an advertising push during New Year's resolution season

Brief 2 min Read

Dove benefits from running an authentic Super Bowl ad that champions body positivity

Brief 2 min Read

CeraVe: Unconventional marketing schemes get consumers' attention

Fitness And Exercise - How Brands Can Engage Workout-Obsessed Consumers

Why Non-Alcoholic Beverages Can Be A Growth Category For Brands

11 Dry January Marketing Campaigns And Products As Non-Alcoholic Beverages See Growth

The Subscription Economy - How Brands Can Unlock Sustainable Revenue Streams

The numbers don't lie: Americans are right to feel thankful this time of year

The Pay Raise People Say They Need to Be Happy

Nearly a 3rd of American workers say they go to therapy to cope with their toxic bosses, new survey finds

If you do any of these 9 things, you might be a toxic boss

Harris Poll: Chicago is the epicenter of the youth mental health crisis

Better Ways to Support a Colleague with Breast Cancer

Workers are the unhappiest they've been in 3 years - and it can cost the global economy $8.8 trillion

Bayer survey reveals deep-seated fears of Americans around cancer as pharma looks to plug education gap

COVID set students back, but there's good news on mental health as new school year starts

An Exotic Vow-Renewal May Be Just The Ticket To A Happier Marriage

Climate Change Is Changing How We Dream

Nearly 1 in 5 Say Their Workplace Can Be Toxic, Poll Finds

We are in a loneliness epidemic. Where you live can make a difference for your health and happiness

Enough With The Corporate 'Therapy Speak', Workers Say

In Survey, Half of U.S. Parents Believe Social Media Is Harming Their Children

STAT-Harris Poll: Most Americans are worried about RSV

R.I.P., W.F.H.? Not So Fast

Brief 4 min Read

Employees Deeply Value Health and Well-Being, Finds IWBI’s 2023 State of Workforce Well-Being Poll

Self-Care Marketing - 3 Ways Brands Can Reduce Stress And Improve Mental Health

Brief 3 min Read

Do cosmetics brands have personalities?

Case Study 1 min Read

Pedialyte Case Study

Nearly half of working mothers surveyed have been diagnosed with anxiety or depression. Here's what can help

Brief 3 min Read

Estée Lauder makes a play for Gen Z

Psychedelics Meet Up With Virtual Reality at South by Southwest

TheSkimm's New 'State Of Women' Report Reveals A Majority Are Done Letting Society Dictate Their Role

37% of American Women Consume Cannabis, But Most Keep It A Secret From Parents, Children, Coworkers, Study Says

The Good News About Vaccine Hesitancy

Self-care may be increasing your stress - here are 5 things to consider

Nostalgia is a great holiday gift for yourself, others

Sometimes the best gift is letting employees avoid the holidays

How to know when it's safe to tell the truth at work

Most Americans support a four-day work week - but can U.S. work culture handle it?

These are workers' biggest fears about 2023

Employee Experience: The Critical Ingredient To Workplace Culture

Americans Say They Feel Pretty Good - at Least compared to the Country as a Whole

Frustrated Women and Hopeful Men: The Gender Gap in Americans' Moods

Brief 1 min Read

The Harris Poll x Smile Train: What Makes Us Smile?

Feel the urge to 'quiet quit'? Time to check in with your mental health, experts say

Landmark Survey by Stagwell's The Harris Poll Estimates More Than 72.3 Million U.S. Adults Suffer from Chronic Low Back Pain - Greater Than Arthritis, Diabetes, or Heart Disease with Debilitating Impact on Quality of Life

As The World Works On Itself, Black Culture Keeps It Pushing

Dietary Supplements: Are You Throwing Money Away?

Crisis on campus: 60% of college kids are living with mental health disorders, and schools are woefully unprepared

Men Think They're Healthier Than They Are, Don't Need Checkups: Survey

The Business Case For Nurturing Mental Health Awareness In And Outside Of The Workplace

Employees are still afraid to discuss mental health at work

Brief 3 min Read

Workplace mental health a priority for today's workers

Americans are stepping off the 'hamster wheel' and redefining what success looks like

'Not your parents' retirement': Boomers and Gen X redefine their golden years

Rising Longevity and the Desire to Live Well in Retirement Influence Americans' Priorities and Planning, Edward Jones and Age Wave Research Finds

23% of workers say employers are offering new mental health benefits. But is it enough?

When war reaches the workplace: Russia's invasion of Ukraine is unsettling stressed-out American workers

Chicago-area workers still facing COVID's mental health effects

Opinion: Americans want later sunsets and their sunrises on time

Brief 2 min Read

Aveeno Strives to Reverse Years of Eczema Underdiagnosis and Treatment in Black Communities

How to break the cycle of fear driven by COVID and war. And protect your kid's mental health.

Case Study 1 min Read

Dove Case Study

Brief 4 min Read

How COVID-19 is Affecting Cannabis Usage

Brief 1 min Read

Headspace Users Tend to Come from Higher Asset Households

Pandemic Worsening Americans' Already Terrible Sleep, Poll Finds

Brief 4 min Read

A Noteworthy Amount of U.S. Adults Are Taking Steps to Improve Their Health

Americans Turning to Trendy Diets to Shed Pandemic Pounds

Dating in 2020: Turns Out It Could Get More Awkward

How to craft successful New Year's resolutions that you won't break right away

'I can't handle it anymore': COVID fatigue is winning at the worst possible moment

Awake at 3 A.M.? We Are Too

Americans will turn to booze, junk food to cope with election stress: poll

Brief 1 min Read

Stress in America 2020 Survey Signals a Growing National Mental Health Crisis

68% of people are significantly stressed by the election - here are 4 science-backed ways to cope with election anxiety

HD Live!: Social Isolation and Mental Health, Plus Results of a COVID-19 Poll from HealthDay/The Harris Poll

Masks, Gloves and Disinfectants Top Back-To-School Shopping Lists

2019: The Year Of The Wellness Revolution Is Here

Gillette's Ad Angered Old Customers in Pursuit of New Ones

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