Retail & Ecommerce:

An Industry Snapshot

Learn more about current consumer trends in the retail and ecommerce industries including customer loyalty programs and subscription-based services. Discover which brands hold the highest brand equity scores, and which are seeing the greatest growth.

Download the Report

The way consumers discover and purchase products is constantly changing. Retailers must effectively balance their online and in-store shopping experiences to maximize sales and customer satisfaction. What should brands know about customer shopping preferences and behavior?

Here, we provide a data-driven snapshot into the world of retail and ecommerce to help brands prepare for future consumer expectations. We measure consumer sentiment towards key trends including customer loyalty programs and subscription-based services.

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Download the 2023 report.

Fill in this form to read the full report and better understand Americans’ attitudes and behaviors towards the retail and ecommerce industries.

Revisit our 2022 Retail Snapshot

The way that consumers shop and pay for goods is constantly evolving along with technology, innovation, and culture. As we move further out of a pandemic, and closer to a recession, will consumers’ payment preferences change? As ecommerce increases convenience, will consumers still want to visit physical stores?

Here, we provide a data-driven snapshot into the world of retail to help brands and companies prepare for future consumer expectations. We measure consumer sentiment towards key trends including Buy Now Pay Later, in-store versus online shopping, and a comparison of popular grocery brands.

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Download the 2022 report.

Fill in this form to read the full report and better understand Americans’ attitudes and behaviors towards the retail and ecommerce industries.

Retail & Ecommerce Insights

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Americans say they'll tip generously this holiday season

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The Subscription Economy - How Brands Can Unlock Sustainable Revenue Streams

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Fuel for on the go: Nature Valley gains momentum with young consumers

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Harris Poll: Gen Z and millennials are ready to splurge this holiday season

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