Case Study • 1 min Read
Drop in Price, Increase in Esteem
Eli Lilly Makes Insulin More Affordable
To illustrate the value of brand tracking, we evaluated how an insulin price drop in March 2023 had huge repercussions for Eli Lilly’s brand health. How did insulin pricing impact consumers’ feelings about Eli Lilly? Download our case study to find out!
Subscribe for more Insights
Subscribe to our newsletter for the latest trends in business, politics, culture, and more.
Related Content