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Keep your finger on the pulse with the latest trends in business, culture, and more.
Featured Report
Our AI-powered market-research tools can remove friction and increase impact, from transcription to translation and sentiment analysis.
Our brand management tool offers real-time insight into thousands of brands so you can instantly analyze, act, and evaluate marketing campaigns and brand strategy.
Our powerful CX-focused software lets you ask the right questions, and empowers your brand to use the answers to strengthen customer loyalty and retention.
Our AI-powered software takes the guesswork out of surveys, seamlessly building the most impactful questions for instant deployment all around the world.
Our AI-powered software drives confident decision making by connecting with customers in a tailored insight community built to support advanced research methodologies.
Featured Case Studies
QuestBrand is an industry-leading brand management tool. It offers real-time insight into thousands of brands and hundreds of consumers segments, so you can instantly analyze, act, and evaluate marketing campaigns and brand strategy.
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Additional Information
Via advanced market research and analytical methodologies, we help your company go to market faster, manage its reputation, and measure your consumer’s needs.
Harris On Demand provides affordable, reliable data to answer your urgent questions. This cost-effective tool has been helping leaders refine their strategies for more than 20 years.
The Harris Poll’s Reputation & Corporate Strategy Practice provides the marketplace with a trusted source of business intelligence in an increasingly volatile and connected world.
Our Thought Leadership Practice helps clients build an industry-leading position.
Featured Reports
Our reports investigate how people are responding to our ever-changing world, exploring subjects ranging from the Super Bowl to TikTok. They analyze data from our public polling to provide actionable insights for marketers and business leaders.
We partner with new and traditional media outlets to explore the issues that matter most to their audience, from executive trends to the latest in design.
To inform their work and expand their reach, we partner with universities and nonprofits to investigate some of today’s most pressing issues.
Featured Insight
A look behind the trends driving the country’s largest industries.