Health & Personal Care:

An Industry Snapshot

Learn more about current consumer trends in the health and personal care industry across personal biometric devices, eco-friendly cosmetics, and meditation apps. Discover which brands hold the highest equity scores, and which are seeing the greatest growth.

Download the Report

The COVID-19 pandemic shone a light on the importance of health and personal care. Americans are putting a greater focus on physical and mental health than ever before. Consumer priorities are rapidly changing, along with the types of products they use to meet their health goals.

Here, we provide a data-driven snapshot into the health and personal wellness industry to help brands and companies prepare for future consumer expectations. We measure consumer sentiment towards key trends including eco-friendly products and personal biometric devices (health trackers).

Health and personal care report cover

Download the full report.

Fill in this form to read the full report to explore a wide array of insights to better understand consumers’ changing personal care preferences and trends.


Health Insights

In The News

Employees are still afraid to discuss mental health at work

Brief 3 min Read

Workplace mental health a priority for today's workers

In The News

Americans are stepping off the 'hamster wheel' and redefining what success looks like

In The News

Actually, Americans do want to hear what brands have to say about reproductive rights

Brief 7 min Read

Americans Divided on Role Brands Should Play in Reproductive Rights

In The News

'Not your parents' retirement': Boomers and Gen X redefine their golden years

In The News

Rising Longevity and the Desire to Live Well in Retirement Influence Americans' Priorities and Planning, Edward Jones and Age Wave Research Finds

In The News

TSA Covid Infections Have Jumped 50% Since The Mask Mandate Was Lifted

In The News

23% of workers say employers are offering new mental health benefits. But is it enough?

In The News

Moderna Asks FDA to Authorize Covid Vaccines For Young Kids - But Most Parents Are In No Rush, Polls Suggest

In The News

Worsening Allergy Seasons: Is Climate Change to Blame?

In The News

When war reaches the workplace: Russia's invasion of Ukraine is unsettling stressed-out American workers

Keep your finger on the pulse.

Subscribe to our newsletter for the latest trends in business, culture, and more.