50 Years in the Making: Harris Poll Data Uncovers the Events Most Americans Wish they Witnessed

    NEW YORK , N.Y. – November 19, 2013 – With all the major events going into the history books over the past 50 years, which do Americans most wish they could have witnessed firsthand? That’s what the Harris Poll set out to find out on the eve of its own 50th birthday.

    According to results of the Harris Poll of 2,003 U.S. adults surveyed online between November 4 and 6, 2013 by Harris Interactive, Neil Armstrong walking on the moon is the single event from the past 50 years that the highest percentage of Americans wish they could witness.

    In addition, U.S. adults were asked their thoughts on the best (and worst) fashion trends from the past 50 years. The bikini was Americans’ top choice for the best addition to wardrobes, with 31% choosing the itsy bitsy item.

    We thought a retrospective on the events people most wanted to witness over the past 50 years was in order as the Harris Poll celebrates 50 years of polling, said Mike de Vere, president of the Harris Poll. While we expected some of the more historically significant occurrences to make the cut, there were some surprising findings when it came to which events people most would have wanted to witness.

    When asked which event of the past 50 years they’d most wish to have witnessed firsthand, Americans chose:

    • Neil Armstrong walking on the moon (27%)
    • The fall of the Berlin wall (21%) which tied for with first place among 45-54 year olds
    • The I have a dream speech by Dr. Martin Luther King, Jr. (20%); a top choice for 18-34 year olds and women

    In addition, results were broken down by decade. Interestingly, when asked specifically about the ’60s, Dr. King’s famous speech narrowly edged out the moon walk.

    1960s: I Have a Dream vs. Man on the Moon

    When asked which event from the 1960s they would most want to witness, more Americans chose Woodstock (19%) over the first Super Bowl (11%).

    • 22% of respondents chose the I Have a Dream speech by Dr. Martin Luther King, Jr. – this was also the top answer among 18-34 year olds and 35-44 year olds
    • 21% chose the live broadcast of Neil Armstrong walking on the moon
    • 19% chose Woodstock Music Festival

    1970s: GI’s and Jedi’s

    The Force remains as strong as ever, with the premiere of Star Wars ranking as the second most sought after event (19%) to witness in the 1970s behind witnessing the last Americans leaving Vietnam (21%). Additional findings include:

    • Watching Secretariat win the Triple Crown (12%)
    • Mother Theresa wins Nobel Peace Prize (12%)
    • Break-in at Watergate (11%)

    1980s: Tear down this wall!

    Communism and The Cold War were top of mind with Americans in the 1980s with the fall of the Berlin Wall (27%) as the event of the decade.

    • Olympic fever shone through with the U.S. Hockey Team’s Miracle on Ice at the 1980 Winter Olympics coming in as the second most popular event (17%)
    • Discovery of the Titanic Wreckage and the Wedding of Prince Charles and Princess Diana tied (12%)

    1990s: Heeeeeeere’s Johnny!

    While many events stand out from the 1990s including Princess Diana’s death and subsequent funeral, the infamous OJ Simpson white Bronco chase and the launch of the Hubble telescope, the highest percentage of Americans would choose the final broadcast of The Tonight Show with Johnny Carson as the event they would most want to witness in the ’90s.

    • Final broadcast of the Tonight Show with Johnny Carson (21%)
    • Hubble telescope launched into space (18%) (#1 for 18-34, tied for #1 among 35-44)
    • Princess Diana’s funeral (16%) (in addition to women, also #1 for 45-54’s)
      • Princess Diana’s funeral was the number one choice among women overall (22%).

    2000s: Making History

    The capture of Saddam Hussein was one of the biggest events of the 2000s with 25% of Americans claiming they would have wanted to witness it firsthand. Additional findings include:

    • Inauguration of Barack Obama (22%)
    • Red Sox winning the World Series for the first time in 86 years (13%)

    50 Years of Fashion: Skin to Win

    In addition, respondents were asked what they thought were the best and worst fashion trends of the past 50 years. The bikini was far and away the top choice for best fashion trend, at more than two to one over the next trend, the mini-skirt (31% vs. 15%). Baggy pants and parachute pants nearly tied for worst fashion trend.

    When asked the best fashion trend to come out of the past 50 years, Americans chose:

    • The bikini (31%)
    • The mini-skirt (15%)
    • Skinny jeans (13%)

    And the worst:

    • Baggy pants (19%)
    • Parachute pants (18%)
    • Leisure suits (12%)

    To see other recent Harris Polls, please visit the Harris Poll News Room.

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    TABLE 1a

    EVENT WOULD MOST WANT TO WITNESS FIRSTHAND FROM THE 1960S – by Age & Gender

    If you could have a ‘front row seat’ and witness one of these events from the 1960s firsthand, which one would it be? If you did in fact witness one or more of these events firsthand, please imagine whether you’d want to do so again, or witness one of the other events instead.

    Base: All U.S. adults

    Total

    Age

    Gender

    18-34

    35-44

    45-54

    55-64

    65+

    Male

    Female

    %

    %

    %

    %

    %

    %

    %

    %

    The I Have a Dream speech by Dr. Martin Luther King, Jr.

    22

    28

    28

    20

    16

    13

    17

    25

    Live broadcast of Neil Armstrong walking on the moon

    21

    19

    19

    16

    19

    32

    19

    22

    Woodstock Music Festival

    19

    17

    17

    24

    24

    15

    21

    17

    The first Super Bowl

    11

    13

    13

    14

    8

    6

    14

    8

    The Beatles’ first appearance on the Ed Sullivan Show

    10

    5

    8

    8

    18

    13

    8

    12

    Assassination of John F. Kennedy

    9

    9

    10

    8

    8

    11

    11

    8

    Signing of the Civil Rights Act into law

    5

    7

    1

    5

    5

    8

    6

    5

    The release of the first James Bond film, Dr. No

    3

    2

    3

    5

    2

    3

    3

    3

    Note: Percentages may not add up to 100% due to rounding

     

    TABLE 1b

    EVENT WOULD MOST WANT TO WITNESS FIRSTHAND FROM THE 1960S – Top 3 by Age & Gender

    If you could have a ‘front row seat’ and witness one of these events from the 1960s firsthand, which one would it be? If you did in fact witness one or more of these events firsthand, please imagine whether you’d want to do so again, or witness one of the other events instead.

    Base: All U.S. adults

    1st

    2nd

    3rd

    Total

    I Have a Dream speech

    Neil Armstrong walking on the moon

    Woodstock Music Festival

    18-34

    I Have a Dream speech

    Neil Armstrong walking on the moon

    Woodstock Music Festival

    35-44

    I Have a Dream speech

    Neil Armstrong walking on the moon

    Woodstock Music Festival

    45-54

    Woodstock Music Festival

    I Have a Dream speech

    Neil Armstrong walking on the moon

    55-64

    Woodstock Music Festival

    Neil Armstrong walking on the moon

    Beatles’ first appearance on Sullivan

    65+

    Neil Armstrong walking on the moon

    Woodstock Music Festival

    I Have a Dream speech/ Beatles’ first appearance on Sullivan (tie)

    Male

    Woodstock Music Festival

    Neil Armstrong walking on the moon

    I Have a Dream speech

    Female

    I Have a Dream speech

    Neil Armstrong walking on the moon

    Woodstock Music Festival


    TABLE 2a

    EVENT WOULD MOST WANT TO WITNESS FIRSTHAND FROM THE 1970S – by Age & Gender

    If you could have a ‘front row seat’ and witness one of these events from the 1970s firsthand, which one would it be? If you did in fact witness one or more of these events firsthand, please imagine whether you’d want to do so again, or witness one of the other events instead.

    Base: All U.S. adults

    Total

    Age

    Gender

    18-34

    35-44

    45-54

    55-64

    65+

    Male

    Female

    %

    %

    %

    %

    %

    %

    %

    %

    Last Americans leaving Vietnam

    21

    15

    13

    20

    27

    35

    21

    22

    Premiere of Star Wars

    19

    25

    29

    16

    13

    8

    27

    12

    Watching Secretariat win the Triple Crown

    12

    9

    8

    17

    13

    15

    11

    13

    Mother Theresa wins Nobel Peace Prize

    12

    9

    12

    10

    12

    18

    8

    16

    Break-in at Watergate

    11

    13

    12

    6

    11

    9

    14

    8

    Elvis Presley’s funeral at Graceland

    10

    14

    9

    15

    6

    7

    8

    12

    The Bee Gees recording Saturday Night Fever

    8

    5

    9

    12

    12

    6

    6

    11

    Birth of the first test tube baby

    4

    8

    4

    2

    4

    1

    2

    6

    Takeover of the U.S. embassy in Iran

    3

    3

    5

    2

    2

    2

    4

    2

    Note: Percentages may not add up to 100% due to rounding

     

    TABLE 2b

    EVENT WOULD MOST WANT TO WITNESS FIRSTHAND FROM THE 1970S – Top 3 by Age & Gender

    If you could have a ‘front row seat’ and witness one of these events from the 1970s firsthand, which one would it be? If you did in fact witness one or more of these events firsthand, please imagine whether you’d want to do so again, or witness one of the other events instead.

    Base: All U.S. adults

    1st

    2nd

    3rd

    Total

    Last Americans leaving Vietnam

    Premiere of Star Wars

    Watching Secretariat win Triple Crown/

    Mother Theresa wins Nobel P. Prize (tie)

    18-34

    Premiere of Star Wars

    Last Americans leaving Vietnam

    Elvis Presley’s funeral at Graceland

    35-44

    Premiere of Star Wars

    Last Americans leaving Vietnam

    Mother Theresa wins Nobel Peace Prize/ Break-in at Watergate (tie)

    45-54

    Last Americans leaving Vietnam

    Watching Secretariat win Triple Crown

    Premiere of Star Wars

    55-64

    Last Americans leaving Vietnam

    Watching Secretariat win Triple Crown/

    Premiere of Star Wars (tie)

    Mother Theresa wins Nobel Peace Prize/ Bee-Gees record Sat. Night Fever (tie)

    65+

    Last Americans leaving Vietnam

    Mother Theresa wins Nobel Peace Prize

    Watching Secretariat win Triple Crown

    Male

    Premiere of Star Wars

    Last Americans leaving Vietnam

    Break-in at Watergate

    Female

    Last Americans leaving Vietnam

    Mother Theresa wins Nobel Peace Prize

    Watching Secretariat win Triple Crown


    TABLE 3a

    EVENT WOULD MOST WANT TO WITNESS FIRSTHAND FROM THE 1980S – by Age & Gender

    If you could have a ‘front row seat’ and witness one of these events from the 1980s firsthand, which one would it be? If you did in fact witness one or more of these events firsthand, please imagine whether you’d want to do so again, or witness one of the other events instead.

    Base: All U.S. adults

    Total

    Age

    Gender

    18-34

    35-44

    45-54

    55-64

    65+

    Male

    Female

    %

    %

    %

    %

    %

    %

    %

    %

    Fall of the Berlin Wall

    27

    25

    23

    21

    31

    37

    30

    25

    U.S. Hockey Team’s Miracle on Ice at the 1980 Winter Olympics

    17

    14

    19

    18

    17

    17

    24

    10

    Discovery of the Titanic Wreckage

    12

    15

    13

    13

    12

    7

    9

    16

    Wedding of Prince Charles and Princess Diana

    12

    9

    12

    16

    10

    13

    4

    18

    Eruption of Mount St. Helens

    11

    10

    12

    8

    11

    13

    13

    8

    Michael Jackson moonwalks for the first time

    8

    11

    9

    6

    7

    3

    6

    9

    Challenger disaster

    4

    3

    7

    3

    5

    4

    6

    3

    Hands Across America benefit

    4

    3

    1

    4

    6

    6

    2

    6

    Watching first video debut on MTV

    4

    6

    4

    7

     

    4

    4

    Assassination of John Lennon

    2

    5

    1

    4

    1

    1

    3

    2

    Note: Percentages may not add up to 100% due to rounding

    indicates a response rate or <0.5%; — indicates this response was not selected

     

    TABLE 3b

    EVENT WOULD MOST WANT TO WITNESS FIRSTHAND FROM THE 1980S – Top 3 by Age & Gender

    If you could have a ‘front row seat’ and witness one of these events from the 1980s firsthand, which one would it be? If you did in fact witness one or more of these events firsthand, please imagine whether you’d want to do so again, or witness one of the other events instead.

    Base: All U.S. adults

    1st

    2nd

    3rd

    Total

    Fall of the Berlin Wall

    U.S. Hockey Team’s Miracle on Ice

    Discovery of the Titanic wreckage/ Wedding of Charles & Diana (tie)

    18-34

    Fall of the Berlin Wall

    Discovery of the Titanic wreckage

    U.S. Hockey Team’s Miracle on Ice

    35-44

    Fall of the Berlin Wall

    U.S. Hockey Team’s Miracle on Ice

    Discovery of the Titanic wreckage

    45-54

    Fall of the Berlin Wall

    U.S. Hockey Team’s Miracle on Ice

    Wedding of Charles & Diana

    55-64

    Fall of the Berlin Wall

    U.S. Hockey Team’s Miracle on Ice

    Discovery of the Titanic wreckage

    65+

    Fall of the Berlin Wall

    U.S. Hockey Team’s Miracle on Ice

    Wedding of Charles & Diana/ Eruption of Mount St. Helens (tie)

    Male

    Fall of the Berlin Wall

    U.S. Hockey Team’s Miracle on Ice

    Eruption of Mount St. Helens

    Female

    Fall of the Berlin Wall

    Wedding of Charles & Diana

    Discovery of the Titanic wreckage

     

    TABLE 4a

    EVENT WOULD MOST WANT TO WITNESS FIRSTHAND FROM THE 1990S – by Age & Gender

    If you could have a ‘front row seat’ and witness one of these events from the 1990s firsthand, which one would it be? If you did in fact witness one or more of these events firsthand, please imagine whether you’d want to do so again, or witness one of the other events instead.

    Base: All U.S. adults

    Total

    Age

    Gender

    18-34

    35-44

    45-54

    55-64

    65+

    Male

    Female

    %

    %

    %

    %

    %

    %

    %

    %

    Final broadcast of The Tonight Show with Johnny Carson

    21

    8

    16

    21

    32

    32

    22

    20

    Hubble Telescope is launched into space

    18

    22

    16

    11

    16

    20

    20

    15

    Princess Diana’s funeral

    16

    16

    15

    22

    15

    10

    9

    22

    Nelson Mandela elected president of South Africa

    13

    12

    13

    13

    11

    16

    10

    15

    Cal Ripken breaking the record for most consecutive baseball games played

    10

    9

    10

    10

    9

    9

    11

    8

    OJ Simpson white Bronco chase

    7

    11

    10

    6

    2

    2

    8

    6

    Tiger Woods winning The Masters for the first time

    6

    6

    5

    7

    8

    6

    9

    4

    Bill Clinton meeting Monica Lewinsky

    5

    5

    9

    6

    3

    3

    8

    3

    Birth of first cloned mammal, Dolly the Sheep

    5

    10

    6

    3

    1

    1

    3

    6

    Note: Percentages may not add up to 100% due to rounding

     

    TABLE 4b

    EVENT WOULD MOST WANT TO WITNESS FIRSTHAND FROM THE 1990S – Top 3 by Age & Gender

    If you could have a ‘front row seat’ and witness one of these events from the 1990s firsthand, which one would it be? If you did in fact witness one or more of these events firsthand, please imagine whether you’d want to do so again, or witness one of the other events instead.

    Base: All U.S. adults

    1st

    2nd

    3rd

    Total

    Final Tonight Show w/ Carson

    Hubble Telescope launched

    Princess Diana’s funeral

    18-34

    Hubble Telescope launched

    Princess Diana’s funeral

    Mandela elected president of S. Africa

    35-44

    Final Tonight Show w/ Carson/ Hubble Telescope launched (tie)

    Princess Diana’s funeral

    Mandela elected president of S. Africa

    45-54

    Princess Diana’s funeral

    Final Tonight Show w/ Carson

    Mandela elected president of S. Africa

    55-64

    Final Tonight Show w/ Carson

    Hubble Telescope launched

    Princess Diana’s funeral

    65+

    Final Tonight Show w/ Carson

    Hubble Telescope launched

    Mandela elected president of S. Africa

    Male

    Final Tonight Show w/ Carson

    Hubble Telescope launched

    Cal Ripken breaking record for # games

    Female

    Princess Diana’s funeral

    Final Tonight Show w/ Carson

    Hubble Telescope launched/ Mandela elected president of S. Africa (tie)

     

    TABLE 5a

    EVENT WOULD MOST WANT TO WITNESS FIRSTHAND FROM THE 2000S – by Age & Gender

    If you could have a ‘front row seat’ and witness one of these events from the 1990s firsthand, which one would it be? If you did in fact witness one or more of these events firsthand, please imagine whether you’d want to do so again, or witness one of the other events instead.

    Base: All U.S. adults

    Total

    Age

    Gender

    18-34

    35-44

    45-54

    55-64

    65+

    Male

    Female

    %

    %

    %

    %

    %

    %

    %

    %

    Capture of Saddam Hussein

    25

    21

    28

    23

    27

    28

    31

    20

    Inauguration of Barack Obama

    22

    18

    23

    19

    25

    27

    18

    26

    Red Sox winning the World Series for the first time in 86 years

    13

    8

    11

    16

    15

    18

    14

    13

    Supreme court deliberations over the 2000 presidential election recounts

    9

    8

    7

    8

    10

    13

    12

    7

    First gay marriage

    6

    11

    6

    8

    2

    2

    5

    7

    Debut of the iPhone

    6

    8

    6

    8

    2

    4

    5

    6

    The launch of Facebook

    6

    10

    6

    4

    4

    2

    5

    6

    Janet Jackson’s wardrobe malfunction at the Super Bowl

    5

    6

    8

    6

    5

    2

    6

    5

    Michael Jackson’s funeral

    5

    7

    5

    5

    6

    2

    3

    8

    Trial of Bernie Madoff

    3

    3

    1

    2

    3

    4

    2

    3

    Note: Percentages may not add up to 100% due to rounding

     

    TABLE 5b

    EVENT WOULD MOST WANT TO WITNESS FIRSTHAND FROM THE 2000S – Top 3 by Age & Gender

    If you could have a ‘front row seat’ and witness one of these events from the 2000s firsthand, which one would it be? If you did in fact witness one or more of these events firsthand, please imagine whether you’d want to do so again, or witness one of the other events instead.

    Base: All U.S. adults

    1st

    2nd

    3rd

    Total

    Capture of Saddam Hussein

    Inauguration of Barack Obama

    Red Sox Winning World Series

    18-34

    Capture of Saddam Hussein

    Inauguration of Barack Obama

    First gay marriage

    35-44

    Capture of Saddam Hussein

    Inauguration of Barack Obama

    Red Sox Winning World Series

    45-54

    Capture of Saddam Hussein

    Inauguration of Barack Obama

    Red Sox Winning World Series

    55-64

    Capture of Saddam Hussein

    Inauguration of Barack Obama

    Red Sox Winning World Series

    65+

    Capture of Saddam Hussein

    Inauguration of Barack Obama

    Red Sox Winning World Series

    Male

    Capture of Saddam Hussein

    Inauguration of Barack Obama

    Red Sox Winning World Series

    Female

    Inauguration of Barack Obama

    Capture of Saddam Hussein

    Red Sox Winning World Series

     

    TABLE 6a

    EVENT WOULD MOST WANT TO WITNESS FIRSTHAND FROM THE PAST 50 YEARS – by Age & Gender

    If you could witness firsthand any of these events from the past 50 years, which would it be? If you did in fact witness one or more of these events firsthand, please imagine whether you’d want to do so again or witness one of the other events instead.

    Base: All U.S. adults

    Total

    Age

    Gender

    18-34

    35-44

    45-54

    55-64

    65+

    Male

    Female

    %

    %

    %

    %

    %

    %

    %

    %

    Neil Armstrong walking on the moon

    27

    23

    29

    22

    32

    30

    30

    24

    Fall of the Berlin Wall

    21

    16

    17

    22

    24

    27

    24

    18

    The I Have a Dream speech by Dr. Martin Luther King, Jr.

    20

    31

    26

    16

    14

    8

    19

    21

    Inauguration of Barack Obama

    10

    7

    9

    10

    11

    15

    8

    12

    Wedding of Prince Charles and Princess Diana

    8

    5

    6

    14

    8

    8

    3

    12

    Red Sox breaking 86 year slump to win the World Series

    6

    6

    6

    7

    7

    7

    7

    6

    Michael Jackson Moonwalks for the first time

    4

    7

    5

    3

    2

    1

    3

    4

    Break-in at Watergate

    3

    4

    2

    3

    3

    2

    4

    2

    Bill Clinton meeting Monica Lewinsky

    1

    1

     

    3

     

    1

    2

    1

    Note: Percentages may not add up to 100% due to rounding; indicates a response rate or <0.5%

     

    TABLE 6b

    EVENT WOULD MOST WANT TO WITNESS FIRSTHAND FROM THE PAST 50 YEARS – Top 3 by Age & Gender

    If you could witness firsthand any of these events from the past 50 years, which would it be? If you did in fact witness one or more of these events firsthand, please imagine whether you’d want to do so again or witness one of the other events instead.

    Base: All U.S. adults

    1st

    2nd

    3rd

    Total

    Neil Armstrong walking on the moon

    Fall of the Berlin Wall

    I Have a Dream Speech

    18-34

    I Have a Dream Speech

    Neil Armstrong walking on the moon

    Fall of the Berlin Wall

    35-44

    Neil Armstrong walking on the moon

    I Have a Dream Speech

    Fall of the Berlin Wall

    45-54

    Neil Armstrong walking on the moon/ Fall of the Berlin Wall (tie)

    I Have a Dream Speech

    Wedding of Charles and Diana

    55-64

    Neil Armstrong walking on the moon

    Fall of the Berlin Wall

    I Have a Dream Speech

    65+

    Neil Armstrong walking on the moon

    Fall of the Berlin Wall

    Inauguration of Barack Obama

    Male

    Neil Armstrong walking on the moon

    Fall of the Berlin Wall

    I Have a Dream Speech

    Female

    Neil Armstrong walking on the moon

    I Have a Dream Speech

    Fall of the Berlin Wall


    TABLE 7a

    BEST FASHION TREND TO COME OUT OF THE PAST 50 YEARS – by Age & Gender

    Of the following, which do you believe to be the best and worst fashion trend to come of the past 50 years?

    Base: All U.S. adults

    Total

    Age

    Gender

    18-34

    35-44

    45-54

    55-64

    65+

    Male

    Female

    %

    %

    %

    %

    %

    %

    %

    %

    The bikini

    31

    33

    39

    28

    30

    24

    46

    17

    The mini-skirt

    15

    13

    18

    17

    14

    16

    21

    10

    Skinny jeans

    13

    20

    9

    14

    13

    7

    4

    22

    Bell-bottoms

    7

    6

    5

    5

    11

    7

    4

    10

    Leisure suits

    6

    6

    1

    4

    6

    11

    5

    6

    Track suits

    6

    1

    3

    7

    7

    12

    4

    7

    Tie-dye clothing

    6

    4

    8

    6

    7

    4

    3

    8

    Leg warmers

    5

    4

    5

    4

    6

    5

    2

    7

    Members only style jackets

    5

    5

    2

    4

    3

    9

    4

    5

    Platform shoes

    3

    3

    4

    5

    1

    2

    2

    4

    Baggy pants

    2

    2

    3

    3

    1

    3

    1

    Shoulder pads

    2

    2

    1

    2

    1

    3

    2

    1

    Parachute pants

    1

    1

    1

     

    1

    1

     

    1

    Note: Percentages may not add up to 100% due to rounding

    indicates a response rate or <0.5%; — indicates this response was not selected

     

    TABLE 7b

    BEST FASHION TREND TO COME OUT OF THE PAST 50 YEARS – Top 3 by Age & Gender

    Of the following, which do you believe to be the best and worst fashion trend to come of the past 50 years?

    Base: All U.S. adults

    1st

    2nd

    3rd

    Total

    The bikini

    The mini-skirt

    Skinny jeans

    18-34

    The bikini

    Skinny jeans

    The mini-skirt

    35-44

    The bikini

    The mini-skirt

    Skinny jeans

    45-54

    The bikini

    The mini-skirt

    Skinny jeans

    55-64

    The bikini

    The mini-skirt

    Skinny jeans

    65+

    The bikini

    The mini-skirt

    Track suits

    Male

    The bikini

    The mini-skirt

    Leisure suits

    Female

    Skinny jeans

    The bikini

    The mini-skirt/ Bell-bottoms (tie)


    TABLE 8a

    WORST FASHION TREND TO COME OUT OF THE PAST 50 YEARS – by Age & Gender

    Of the following, which do you believe to be the best and worst fashion trend to come of the past 50 years?

    Base: All U.S. adults

    Total

    Age

    Gender

    18-34

    35-44

    45-54

    55-64

    65+

    Male

    Female

    %

    %

    %

    %

    %

    %

    %

    %

    Baggy pants

    19

    11

    13

    17

    24

    33

    19

    19

    Parachute pants

    18

    22

    19

    22

    14

    10

    15

    20

    Leisure suits

    12

    3

    11

    17

    20

    13

    12

    12

    Platform shoes

    10

    7

    8

    7

    15

    15

    11

    10

    Shoulder pads

    10

    14

    10

    9

    9

    6

    8

    12

    Skinny jeans

    7

    10

    11

    5

    4

    4

    9

    6

    Bell-bottoms

    5

    8

    5

    6

    2

    4

    7

    3

    Tie-dye clothing

    5

    5

    7

    5

    3

    4

    6

    3

    Leg warmers

    3

    4

    5

    2

    3

    1

    3

    3

    Members only style jackets

    3

    5

    3

    2

    3

    1

    4

    2

    Track suits

    3

    5

    3

    4

    1

    1

    4

    2

    The mini-skirt

    3

    3

    2

    1

    2

    5

    2

    3

    The bikini

    3

    2

    2

    3

    1

    4

    1

    4

    Note: Percentages may not add up to 100% due to rounding

    indicates a response rate or <0.5%; — indicates this response was not selected

     

    TABLE 8b

    WORST FASHION TREND TO COME OUT OF THE PAST 50 YEARS – Top 3 by Age & Gender

    Of the following, which do you believe to be the best and worst fashion trend to come of the past 50 years?

    Base: All U.S. adults

    1st

    2nd

    3rd

    Total

    Baggy pants

    Parachute pants

    Leisure suits

    18-34

    Parachute pants

    Shoulder pads

    Baggy pants

    35-44

    Parachute pants

    Baggy pants

    Leisure suits/ Skinny jeans (tie)

    45-54

    Parachute pants

    Baggy pants/ Leisure suits (tie)

    Shoulder pads

    55-64

    Baggy pants

    Leisure suits

    Platform shoes

    65+

    Baggy pants

    Platform shoes

    Leisure suits

    Male

    Baggy pants

    Parachute pants

    Leisure suits

    Female

    Parachute pants

    Baggy pants

    Leisure suits/ Shoulder pads (tie)

     

    Methodology

    This Harris Poll was conducted online within the United States between November 4 to 6, 2013 among 2,003 adults (aged 18 and over). Figures for age, sex, race/ethnicity, education, region and household income were weighted where necessary to bring them into line with their actual proportions in the population. Propensity score weighting was also used to adjust for respondents’ propensity to be online.

    All sample surveys and polls, whether or not they use probability sampling, are subject to multiple sources of error which are most often not possible to quantify or estimate, including sampling error, coverage error, error associated with nonresponse, error associated with question wording and response options, and post-survey weighting and adjustments. Therefore, Harris Interactive avoids the words margin of error as they are misleading. All that can be calculated are different possible sampling errors with different probabilities for pure, unweighted, random samples with 100% response rates. These are only theoretical because no published polls come close to this ideal.

    Respondents for this survey were selected from among those who have agreed to participate in Harris Interactive surveys. The data have been weighted to reflect the composition of the adult population. Because the sample is based on those who agreed to participate in the Harris Interactive panel, no estimates of theoretical sampling error can be calculated.

    These statements conform to the principles of disclosure of the National Council on Public Polls.

    The results of this Harris Poll may not be used in advertising, marketing or promotion without the prior written permission of Harris Interactive.

    The Harris Poll® #86, November 19, 2013

    About Harris Interactive

    Harris Interactive is one of the world’s leading market research firms, leveraging research, technology, and business acumen to transform relevant insight into actionable foresight. Known widely for The Harris Poll® Harris offers proprietary solutions in the areas of market and customer insight, corporate brand and reputation strategy, and marketing, advertising, public relations and communications research across a wide range of industries. Additionally, Harris has a portfolio of multi-client offerings that complement our custom solutions while maximizing a client’s research investment. Serving clients worldwide through our North American and European offices, Harris specializes in delivering research solutions that help our clients stay ahead of what’s next. For more information, please visit www.harrisinteractive.com.