We strive to reveal the authentic values of modern society to inspire leaders to create a better tomorrow.

Our Culture

We are a firm of social scientists, strategists and storytellers.

We create greater value by owning the end to end responsibility of our client’s data and insights.

We are experts in public opinion, corporate reputation, brand strategy and research for public release.

We are the fastest, most accurate and actionable sources of social intelligence.

We reveal Human Truths in Hard Data using advanced analytics and award-winning journalism.

Our values are curiosity, competition, integrity, honesty and hard work.


John Gerzema


Will Johnson CEO

Will Johnson


Mark Penn


Our Research Shifts Culture and Policy

The Stagwell Group

The Harris Poll, Harris Insights & Analytics Is A Stagwell LLC Company.

The Stagwell Group is led by a group of agency and industry professionals, working to build an investment portfolio of marketing services companies. Stagwell is putting digital first in all investments without being weighed down by legacy assets. Our portfolio will only have one or two of each kind of agency from: digital media buying to market research to public relations and beyond to allow for true cooperation. Most importantly, we know great talent needs to be valued and nurtured to achieve best in class growth that will allow for generous incentives and financial rewards. To facilitate that growth, we will act as value added investors, not simply managers, through new business development, strategic counsel and add-on acquisitions that keep agencies on the cutting edge of marketing innovation.

Family Brands


1 World Trade Center, Floor 63, NY, NY 10007
300 N LaSalle St, Suite 5575, Chicago, IL 60654
2311 Wilson Boulevard, Suite 200, Arlington, VA 22201
Arnold Circus, London E2 7ES, United Kingdom