Travel & Hospitality:

An Industry Snapshot

Learn more about current consumer trends in the travel industry including this year’s surge in personal travel and consumer airline preferences. Discover which brands hold the highest equity scores, and which are seeing the greatest growth.

Download the Report

The travel landscape has been in a constant state of flux since the start of COVID. Now with the pandemic firmly behind us, the travel industry is embracing a tidal wave of enthusiastic travelers. As we settle back into a reality free from travel restrictions, we take a look at how consumers are choosing to travel.

Here, we provide a data-driven snapshot into the world of travel and hospitality to help brands prepare for future consumer expectations. We measure consumer sentiment towards key trends including this year’s surge in personal travel and airline loyalty.

 2023/07/travel-cover-2023.jpg

Download the 2023 report.

Fill in this form to read the full report and better understand Americans’ attitudes and behaviors towards the travel and hospitality industries.

Revisit our 2022 Report

Travel was one of the hardest hit industries by the COVID-19 pandemic. Cruise liners were docked, airplanes flew at reduced capacity, and hotels engineered new ways of interacting with guests. Now, as countries reopen their borders and lift travel restrictions, the hospitality industry is re-emerging, but with some changes.

Here, we provide a data-driven snapshot into the world of travel and hospitality to help brands and companies prepare for future consumer expectations. We measure consumer sentiment towards key trends including destination work, lodging priorities, and Booking.com’s surge in traffic.

Travel Tear Sheet Cover

Download the 2022 report.

Fill in this form to read the full report and better understand Americans’ attitudes and behaviors towards the travel and hospitality industries.

Travel Insights

Brief 3 min Read

TikTokers treat a world cruise like reality TV, sparking interest in Royal Caribbean

In The News

Will Boeing's mistakes finally help make high-speed rail a reality?

In The News

Today's top business headlines: Boeing's door problem stokes fears of flying, SpaceX faces fines, Paramount follows record Super Bowl ratings with layoffs

Brief 3 min Read

U.S. Flyers Are Shaken, but Will Make It Through Turbulence

In The News

How Boeing's safety problems are impacting our flying habits

In The News

Delta Air Lines scores high with American travelers, but each generation has a different favorite

Brief 1 min Read

Travelers Are Generally Satisfied With Flying Experience

In The News

The worst part about air travel? You

Brief 1 min Read

AI Nation: Exploring Comfort With AI Applications

Brief 2 min Read

Travel brands spark enthusiasm with technology

In The News

What Airbnb learned after a year of letting employees work from anywhere

In The News

The pros and cons of taking a 'workcation'

Keep your finger on the pulse.

Subscribe to our newsletter for the latest trends in business, culture, and more.