Retail & Ecommerce:

The way consumers discover and purchase products is constantly changing. Retailers must effectively balance their online and in-store shopping experiences to maximize sales and customer satisfaction. What should brands know about customer shopping preferences and behavior?

Here, we provide a data-driven snapshot into the world of retail and ecommerce to help brands prepare for future consumer expectations. We measure consumer sentiment towards key trends including customer loyalty programs and subscription-based services.

Revisit our 2022 Retail Snapshot

The way that consumers shop and pay for goods is constantly evolving along with technology, innovation, and culture. As we move further out of a pandemic, and closer to a recession, will consumers’ payment preferences change? As ecommerce increases convenience, will consumers still want to visit physical stores?

Here, we provide a data-driven snapshot into the world of retail to help brands and companies prepare for future consumer expectations. We measure consumer sentiment towards key trends including Buy Now Pay Later, in-store versus online shopping, and a comparison of popular grocery brands.