Retail & Ecommerce:

An Industry Snapshot

Learn more about current consumer trends in the retail and ecommerce industries including customer loyalty programs and subscription-based services. Discover which brands hold the highest brand equity scores, and which are seeing the greatest growth.

Download the Report

The way consumers discover and purchase products is constantly changing. Retailers must effectively balance their online and in-store shopping experiences to maximize sales and customer satisfaction. What should brands know about customer shopping preferences and behavior?

Here, we provide a data-driven snapshot into the world of retail and ecommerce to help brands prepare for future consumer expectations. We measure consumer sentiment towards key trends including customer loyalty programs and subscription-based services.

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Download the 2023 report.

Fill in this form to read the full report and better understand Americans’ attitudes and behaviors towards the retail and ecommerce industries.

Revisit our 2022 Retail Snapshot

The way that consumers shop and pay for goods is constantly evolving along with technology, innovation, and culture. As we move further out of a pandemic, and closer to a recession, will consumers’ payment preferences change? As ecommerce increases convenience, will consumers still want to visit physical stores?

Here, we provide a data-driven snapshot into the world of retail to help brands and companies prepare for future consumer expectations. We measure consumer sentiment towards key trends including Buy Now Pay Later, in-store versus online shopping, and a comparison of popular grocery brands.

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Download the 2022 report.

Fill in this form to read the full report and better understand Americans’ attitudes and behaviors towards the retail and ecommerce industries.

Retail & Ecommerce Insights

In The News

Limited-Time Fall Marketing - What Consumers Expect From Brands

In The News

Will Johnson: Why grocery shopping is such a joy-suck

Brief 2 min Read

Athleta’s captivating ad campaign for the Paris Olympic Games sparks brand momentum

Brief 2 min Read

The median consumer wants to pay $1 for a chocolate bar, $2 for a bag of chips, and $3 for a gallon of gas

Brief 3 min Read

Target's widespread price reductions spark consumer interest

In The News

Back-to-School Shopping - Why Retailers Should Embrace The Secondhand Market

Brief 3 min Read

Walmart’s new private label brand has done more than spur spending among Millennials

Brief 2 min Read

Cost-conscious Gen Z shoppers look to Costco for supersized savings

In The News

Axios Vibes: Gen Z, millennials' spending habits fuel dependence on 'Bank of Mom and Dad'

In The News

Bank of Mom & Dad

In The News

Romantic idealism clashes with financial burdens and unrealistic expectations as wedding season kicks into gear

In The News

Americans Are Racking Up 'Phantom Debt' That Wall Street Can't Track

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