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    • The Digital Economy
      During the pandemic we are increasingly turning to technology to help us connect, get more done, and feel better. But does it work?
    • Everyday Heroes
      In order to control the spread of the COVID-19, governments have relied upon stay-at-home orders that require a segmentation of the workforce into essential vs. non-essential functions. This dividing line has led to the rise of the Everyday Hero.
    • SMB: America’s Economic Engine
      Many small businesses are staying nimble by moving online, and making product pivots. However, most do not see survival past six months of a shut down.
    • Automotive
      Things we used to take for granted look very different now, including our relationships with our vehicles and attitudes toward future transportation. The Harris Poll is conducting a series of deep-dives of interest to those involved in the automotive sector.
    • Travel
      While the country looks to reopen and people yearn to capture some elements of their previous “norm”, how does this complex industry address the tension between a growing desire to reconnect with friends and family and provide a change of scenery with concerns around health and safety?
    • Healthcare
      The COVID-19 pandemic has posed an unprecedented challenge to the healthcare industry as a whole, exposing flaws in access and radically altering delivery of care along the way.
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      Check out Harris’ latest thinking, media partnerships and reports.
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      Powered by twenty years of proprietary research from The Harris Poll Reputation Quotient, The Axios Harris Poll 100 is a measurement of what real people think right now about the companies in our cultural conversation.
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      An In-Depth Look into the Shifts in Public Opinion on Investment Strategies. The index is updated regularly by Yahoo Finance and The Harris Poll to track individual investor decisions
    • Crain’s – Harris Poll Chicago Executive Pulse
      A Deep Dive on Business Trends from Top Chicago Executives. This page is updated monthly by Crain’s and The Harris Poll to track Chicago business executive sentiment.
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      The Listening Project
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      At the Harris Poll, we are committed to providing the latest in public opinion polling as a free service for the media, policymakers, non-profit organizations, and universities. We encourage our community to leverage public sentiment to better shape the news, public and corporate policy, and communication of ideas.
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In the News COVID-19

U.S. Hits Biden’s 200 Million Shots Goal—But Covid-19 Vaccine Hesitancy Issue Looms

By Alison Durkee | Forbes | April 21, 2021 TOPLINE President Joe Biden announced Wednesday his administration has reached its goal of administering 200 million Covid-19 vaccine shots in his first 100 days in office—but a new analysis projects...
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Listing Your Home in 2021? Here’s What to Know

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Dr. Kevin Tehrani Talks Cellulite, HBOT And The Plastic Surgery “Zoom Boom”

By Caroline Tell | Forbes | April 21, 2021 In today’s hyper-wellness culture, it’s not enough to get botox or the latest cellulite treatment. Now, clients on the self-improvement journey want a dose of self-care with...
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Teachers on Reddit reveal the new Gen Z school cliques: ‘It’s just all over...

In The Know | Yahoo Sports | April 20, 2021 Millennials got a glimpse into the Gen Z school social scene, after a Reddit user posed the following question on r/AskReddit: “Teachers of Reddit, what...
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Three Marketing Strategies To Help You Push Value Rather Than Sales

By Caitlin Strempel | Forbes | April 20, 2021 Yes, you can win over customers without investing in annoying ads. Here’s how. With consumers looking for trust and a more meaningful experience in brands over just a better deal...
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