2015 EquiTrend® Press Releases

Enduring Brands Top 2015 Harris Poll EquiTrend® List
The brands Americans love say a lot about how they live.  In 2015, classic trusted brands increasingly comingle with “connected” internet brands based on the top brands in the 2015 Harris Poll EquiTrend® study.  EquiTrend is Harris Poll’s annual study of brands.  Read More>>


2015 Harris Poll EquiTrend®: Travel Industry Brand of the Year Awardees Stand to Win Big In the 2015 Summer Travel Season
With a strong dollar expected to lure travelers abroad and gasoline prices at home still low by historic standards, this summer looks promising for the travel industry.  Read More>>


2015 Harris Poll EquiTrend®: New Brand Equity Leaders Emerge with In-N-Out Burger, Krispy Kreme, Outback Steakhouse and Carrabba’s Italian Grill Earning First Time Brand of the Year Honors
Industries are transformed by the changing lifestyles of their consumers, and the restaurant industry is no exception.  As busy American schedules tighten, consumers continue to look for away-from-home options that best fit their tastes, time and budgets.  Read More>>